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Postcards for Ruby

Updated: Jun 21, 2022

Ruby died from blood cancer in 2020, aged just 18. 7 October 2022 would have been her 21st birthday. To mark the occasion, we'll be launching 'Postcards for Ruby' - postcard-sized pieces of art that will be raffled off to raise money for her fund with Children's Cancer & Leukaemia Group. Blood cancer kills around 150 children & young people in the UK every year, and thousands worldwide.

We'd love as many people as possible to create an A6 postcard as part of this. It would be lovely if some of them featured Ruby's motto - Live Kindly Live Loudly (the Loudly bit is about calling out injustice); but they don't have to! Please don't feel you have to be a talented artist to submit something - we just ask that it's an original piece ❤️ We already have a few lovely postcards designed by children at Rosemead Primary School and a whole set of unique postcards created using designs submitted as part of a recent One Minute Brief' competition (a couple of which are shown on this page.)

All the pieces will go into a raffle and from 7 October, people will be invited to buy a raffle ticket (price tbc but likely to be around £30 including recorded postage) - with every ticket guaranteed to win a postcard. You might win a piece by a professional artist, or by one of Ruby's favourite artists or presenters, or by one of Ruby's classmates. But either way, you'll be getting an original, one-off piece of art created to commemorate Ruby. And you'll be helping to fund potentially life-saving research. Every penny raised will fund research to fund kinder & more effective blood cancer treatments.


  • Dimensions: A6 please (148 x 105 mm or thereabouts)

  • Date: Please send by 30 September 2022.

  • Post: to Emma Jones, 42 Woodland Hill, London SE19 1NY, or text 07967 325782 to arrange a south London collection.

  • Or drop off: at the Art Stationers, 31 Dulwich Village.

  • Please also provide a completed copy of the form below so that we've got your contact details and can make sure we credit you accurately ❤️

Postcards for Ruby form
Download DOCX • 76KB

All the postcards will be displayed in a virtual exhibition. We may also organise a physical exhibition, depending on numbers, in Station Hall Herne Hill. (If you can think of anyone who might be interested in sponsoring this, please let us know 🙏)

Eventually we hope to raise £500,000, which is roughly what the NHS spent trying to save Ruby.

We can't wait to share the designs that are submitted! Thank you ❤️

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Melanie Way
Melanie Way
Oct 03, 2022

How do I buy a raffle ticket please? I'd love one of the postcards (missed the event yesterday, sadly) but am not sure where to buy either a ticket. Thank you.

Replying to

"Postcards will go on sale on what would have been Ruby's 21st birthday - 7th October, at 7am. Every ticket will win a postcard, with the draw taking place on 18th October (or sooner if the tickets sell out before that date). We'll share the link here a day or two before tickets go on sale." Best wishes

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